Belmont Freeman Architects
Founding Principal Belmont Freeman, FAIA, is an innovative designer, practitioner, and scholar.
A columnist for Places journal, he is also an adjunct associate professor at Columbia University’s GSAPP in its Historic Preservation program.
An American of Cuban descent, Monty is regarded as a Cuban architecture expert.
Identity Assessment and New Website
Goal:
explicate BFA’s firm identity and expertise on a new website to fuel business across its core sectors
Results:
identity assessment was the wellspring for this project, generating fresh messaging, content, and social media integration; BFA exposure is escalating as a result, with the site as the firm’s new face
“Debra has delivered fresh perspectives and
robust results for our practice. She developed compelling positioning, transmitting it through
our website and other communications
platforms, and has strategically diversified
and amplified our media coverage.”
—Monty Freeman, FAIA, Principal